Review of the European Communication Summit 2009

Between July 2nd and 3rd, over three hundred communications professionals gathered in Brussels to attend the European Communication Summit, which is the highlight of the European Association of Communication Directors’ calendar. Hosted jointly by the EACD and Communication Director magazine, the event featured over sixty speakers, who made gave presentations, workshops and took part in panel discussions for the benefit of the participants.

The event focused on six major strands of communications: Strategy and Planning, Execution and Measurement, Next Media and Innovation, Internal and Change Communication, Crisis Communications and Corporate Social Responsibility. The Summit included keynote speeches from Alan Kelly (the founder and CEO of ‘the Playmaker’s Standard’), Björn Edlund (Global Head of Communications for Shell), Professor Soumitra Dutta (Roland Berger Chaired Professor of Business and Technology and Dean of External Relations at Insead), Mike Wing (Vice President of Strategic and Executive Communications at IBM) and Professor Craig Carroll (from the University of North Carolina School of Journalism and Mass Communication).

The EACD Working Groups also held meetings and Panel Discussions to focus attention on specific topics, and these were well attended during the Summit. All of the keynote speeches, as well several of the best case presentations are available now, by clicking the link below.

Within the next few days, presentations from all of the speakers will be available online for download, and the link will be posted on here, as well as being emailed to all of the participants from the event.