Survey

Survey: European Communication Report 2007

According to this EACD Study published at the European Communication Summit, men and women have equal career opportunities within the communication profession - there were as many females in leading communication positions as males. Although there were no significant gender differences regarding hierarchical job positions, women overall tended to earn lower salaries than their male colleagues. These were two of the central results from the survey "European Communication Report 2007", compiled from the responses of 1,200 leading communication professionals across Europe.

The survey was conducted by European Association of Communication Directors (EACD) in cooperation with the renowned Institute for Media and Communication Management at the University of St. Gallen, and its Director, Prof. Dr. Miriam Meckel. This was the first comprehensive Europe-wide study of its kind, exploring the backgrounds, challenges and working environments of in-house communication experts. Further questions answered by the online survey were based on educational backgrounds and professional experiences that communication directors were most able to rely upon, how their efforts were rewarded in terms of payment and job satisfaction, and where they think that communication was located within the organisational structure of an institution.

The complete results of the "European Communication Report 2007" were presented by Prof. Dr. Miriam Meckel at the opening of the European Communication Summit on June 11, 2007. The two-day-conference on June 11 and 12 in Brussels was the largest gathering of the profession in Europe at the time.