Current EACD Regional, Working Group and European wide events.

B2B Content Marketing: How to create outperforming campaigns by building trust and winning influencers

Wednesday 27 September 2017
Platform: Adobe Connect
17:00 - 18:00 CET

This webinar on B2B content marketing will be hosted by Fionn Kientzler, Managing Partner at Suxeedo. Throughout the webinar, you will learn insights from top content marketing campaigns enabling you to develop a B2B strategy resulting in...

  • significant numbers of qualified leads,
  • a projectable traffic increase
  • and a solid brand reputation, built on influencers.

You will benefit from concrete cases, best practice examples and several studies pinpointing the most relevant B2B content marketing success factors in terms of SEO and conversion optimization, as well as content seeding and public relations.

About the speaker:

Fionn Kientzler is Managing Partner at content marketing company Suxeedo. He is the Co-Founder of the Engagement Lab focusing on the combination of content marketing and scientific analysis. As a lecturer at the University of Munich, he researches viral factors in content campaigns. He is frequent speaker at the CMCX, Seoday, CampixxWeek, Content Marketing Forum and other Content Marketing based conferences. He is also the recipient of both the prestigious German Scholarship Foundation and the British Columbia Scholarship Fund.

Participants will have the chance to ask their questions to Fionn following the presentation.The session will run on the platform Adobe Connect.

Technical requirements can be found here:

This webinar is free of charge compliments of the EACD but please register to receive the login link.