*THE EVENT IS FULLY BOOKED
Time: 9.00 – 12.30 CET
Venue: Euronext, 8th floor Room Euronext, Av. da Liberdade, 196, 1250-147 Lisbon, Portugal
Competitive intelligence is critical for minimizing risks when formulating your business and communication strategy
As companies’ gatekeepers, communication professionals are not only focusing on a daily basis on how to enhance trustworthiness, confidence, loyalty and likeability of their own brands, but furthermore particularly in this mobile digital interdependent era on how to protect their reputation, minimize risk, avoid surprises and grow their business in this increasingly challenging and changing world.
Understanding and foreknowledge of your business environment is critical to smart decision-making and a sound communication strategy that will support the overall business achievement results and expectations.
Competitive intelligence reveals the true state of your business, exposes the unknown and shows communication and business executives how to address and tackle current market conditions, recognize risks and new market opportunities earlier and act faster.
Are you planning to expand your line by offering new products or services? Have you considering entering a new market or industry? Are you hearing conflicting viewpoints from your staff or the industry? Do you have a communication or marketing strategy problem to solve and don’t have enough information and insight? Are you investigating a possible acquisition to supplement the financial due diligence with market due diligence?
The speakers at the fourth Lisbon Coaching Day on Competitive Intelligence for Business Communications will bring you insightful knowledge and best practices to be discussed with the participants.
Holding a doctorate degree since 2013 and a position of university professor since 2009, David Santos has spoken at over 20 conferences around the world and published in several national and international papers. He has delivered talks at Oxford University, having also presented papers at the University of Toronto, Fordham University and at the University of Rio Grande do Sul in Brazil. He is a researcher at CFUL since 2007, having also developed professional activity during five years in investment consulting in Africa and GCC countries. He is one of the founders of IntellCorp, the first intelligence company in Portugal and Portuguese-speaking countries.
Participation is free of charge compliments of the EACD and Euronext.
Only registered-participants will be allowed to enter the building to attend the event. Please arrive on time as we will be starting according to schedule and late comers will not be admitted. We look forward to welcoming you to an insightful event. If you have any questions, please don't hesitate to contact us at firstname.lastname@example.org.