Since mid 2008, the Regional Group Sweden has offered EACD members a number of topically-focused eve

EACD Round Table Discussion in Umeå, Sweden

Thursday 21 August 2014
Västerbottens Läns Landsting

The EACD is happy to invite you to our upcoming round table discussion in Umeå on August 21, which will be co-hosted by Malin Åberg, Communications Director at the County Council of Västerbotten.   
 ”The difference between mere management and true leadership is communication”, said one of the greatest communicators of all time, Sir Winston Churchill. During the Second World War the radio was the main – and only – broadcasting channel where you could talk directly to the public. When the British Prime Minister spoke millions of people gathered around their radio receivers. In times of hopelessness he injected courage and spread hope throughout the world.  He was consistent in his messages and clear about the sacrifices needed to reach victory. 
Churchill is certainly a great – and still relevant – example of communicative leadership.  In spite of having had mostly bad news to communicate, he managed to mobilize not only his own nation but the whole world in his campaign against evil. No doubt did communication play a critical role.

What can we learn from Churchill and other famous leaders?

What makes a leader a great communicator?     

How can we help leaders at all levels to become better communicators?  

How do we ensure understanding at all management levels for communication as a powerful tool to reach objectives and literally move mountains?   

What are the worst mistakes to avoid for newly appointed leaders?

How do we face the challenges of the digital world in terms of communicative leadership? 
These are issues we will talk more about at our exclusive round table discussion in Umeå on August 21. Your opinion is important and we are pleased to welcome you to the table.
The discussion will be moderated by Claus Grue, Coordinator of the EACD Regional Group Sweden and Communications Director at the Diocese of Lund, Church of Sweden.
As usual this event will be free of charge, compliments of the EACD and Västerbottens Läns Landsting.
*The discussion will be held in Swedish.*
Location: Västerbottens Läns Landsting, Umeå
Landstingshuset, Köksvägen 11, huvudentrén.
Coffee, tea, refreshments and light snacks will be provided.