The EACD is happy to invite you to our upcoming Regional Debate in France, which will take place on Thursday, January 30th from 9am to 11am at Adobe Systems France in Paris.
The topic of this debate will be "The duty of influence"
With the huge transformation of the communication world related to social networks came the era of influence. Today, everyone can become an opinion leader. The ability to convince has therefore become essential for companies, causing them to rethink traditional communication practices, and even the role of the communicators.
We look forward to welcoming our host & speaker:
- Stéphanie Sassay, Senior Public Relations Manager, Adobe Systems Incorporated
Stéphanie, our new EACD Regional Coordinator in France will deliver a short welcome presentation to introduce the EACD.
- Nicolas Narcisse, Executive Vice-President, ELAN
Nicolas will talk about his book published in November 2013: "Le Devoir d'Influence", manifeste pour une nouvelle communication/ The Duty of Influence, Manifesto for a new communication". Afterwards, participants will have the possibility to share experience and best practices on the subject in a joint discussion.
9.00 - 9.30am: Welcome breakfast
9.30 - 10.00am: Presentation from Nicolas Narcisse
10.00 - 11.00am: Exchange & Debate
As usual the event will be free of charge, compliments of the EACD.
*Working Language at the event is French*
112 Avenue Kléber
75116 Paris, France