In 2006, the European Association of Communication Directors was founded by a diverse group of communications professionals, led by industry veteran Herbert Heitmann.

This year, at the EACD’s General Assembly on June 12, Dr. Heitmann will step down as president of the association, a position he has held uninterrupted since that November day 12 years ago. However, he already has his eyes set on the future: the former communications executive at SAP, Shell and Bayer is moving into the consultancy world, initially as co-founder and chairman of BoldT partners and now as founder of Karaktero, bringing with him not only years of experience on the executive level but also a determination to finally create a new kind of consultancy.

Dr. Heitmann recently spoke to the EACD's magazine, Communication Director, about his highlights as president of the association, as well as the future of a new kind of communications consultancy: read his insights here.