In the Copenhagen regional event on 28 November, heads of communications and marketing from Nets Group, Danske Bank, Novo Nordisk Foundation and Danish Crown discussed the changing nature of public opinion: how it’s defined, how it impacts the company’s financial success and how companies can use different channels and approaches to inform and shape it.

You have now the opportunity to watch the lively debate and learn what some of the leading Nordic companies are doing in the field of reputation management: simply follow this link to a recording of the live stream: